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Culture

What is Organizational Values?

The core principles and beliefs that guide an organization's behavior, decision-making, and priorities.

Definition

Organizational values are the fundamental principles that define what an organization stands for and how it expects its members to behave. They serve as a compass for decision-making at every level — from strategic choices about which markets to enter to everyday decisions about how to treat customers, colleagues, and partners. Well-defined values create alignment across a distributed workforce by providing a shared framework for what is important and how to act when rules and procedures do not cover a specific situation.

Effective organizational values share several characteristics: they are few in number (typically 3-6), clearly defined with behavioral specificity, genuinely differentiated from generic corporate platitudes, and consistently reinforced through leadership behavior, hiring decisions, performance evaluations, and recognition systems. A value like "integrity" means little in isolation; it becomes powerful when defined as specific behaviors ("We share bad news early, even when it is uncomfortable") and reinforced by leaders who model it.

The gap between espoused values (what the organization says it believes) and enacted values (what it actually rewards and tolerates) is one of the most corrosive forces in organizational culture. When employees see leaders violating stated values without consequence, or when behaviors that contradict values are rewarded because they produce short-term results, cynicism replaces commitment. Organizations that take values seriously integrate them into hiring criteria, performance evaluations, promotion decisions, and even termination decisions — making clear that how results are achieved matters as much as whether they are achieved.

Why It Matters

Values are the cultural DNA of an organization — they shape behavior when no one is watching and create the consistency that builds trust. Organizations with strong, enacted values attract like-minded talent, make faster decisions, build deeper customer relationships, and recover more quickly from setbacks. For HR leaders, ensuring that organizational values are genuine, specific, and integrated into every talent practice is essential for building the culture that strategy requires.

How Unmatched Helps

Unmatched's Engagement Surveys feature helps organizations measure, understand, and act on organizational values through AI-powered analytics and actionable insights — all within one connected platform.

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